
Education / Training / Certifications
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MBA
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Master’s degree in Business Management
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Bachelor’s degree in Germanistik
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ICF Professional Certified Coach (PCC)
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Certified Professional Co-Active Coach (CPCC) – CTI
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Internationally certified Soft Skill Trainer – Schouten China
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Completed CTI’s 10-month Co-Active Leadership Retreat
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Certified Mindfulness Meditation Teacher – MMTCP (led by Jack Kornfield & Tara Brach)
Languages
- English, Mandarin
Ying Liu MBA, PCC
Location: China
Ying Liu is an executive coach, soft skill trainer, and mindfulness meditation teacher based in Beijing, with nearly a decade of coaching experience and over 20 years of leadership roles in sales and marketing across Fortune 500 firms and Chinese state-owned enterprises. Her corporate background includes management positions at international companies, where she developed a deep understanding of leadership, innovation, and transformation. In 2018, she successfully launched her own consulting business, combining her business acumen with her passion for personal development.
Trilingual in Mandarin, English, and German, Ying supports diverse global and regional clients—including Amazon, GSK, Tencent, Pfizer, Lufthansa, and Baidu—through executive coaching focused on leadership growth, transition support, emotional intelligence, and resilience. She holds an MBA, an ICF PCC credential, CPCC certification, and is also trained in mindfulness through MMTCP. Her coaching integrates business insight, experiential learning, and mindfulness practices to help clients align personal growth with organizational success.
Notable Engagements
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Coached the Business Owner and GM of an IT consulting firm on executive leadership, talent development, and scaling the business.
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Supported the GM of a catering company in strengthening leadership capabilities, growing the team, and expanding new business lines.
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Partnered with a C-level executive at a Fortune 500 IT and communication tech company to develop leadership capacity and manage personal energy balance.
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Guided a Director in a global luxury retail brand through a new role transition and development of a culturally diverse team.
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Coached a Director in a Fortune 500 pharmaceutical company on leadership development, self-awareness, and communication effectiveness.
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Helped a VP at a global insurance firm navigate organizational change and embrace leadership during transformation.
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Worked with a Director in the insurance sector on transitioning into a new role and managing departmental mergers.
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Supported a Sales Director in a Fortune 500 IT company in building cross-cultural influence and impact across global teams.
Specialties
- Career Development
- Change Management
- Communication Skills
- Developing, Coaching, Mentoring Others
- Emotional Intelligence
- Executive Presence
- Influencing Others
- Resilience
- Transition Management / First 90 Days
Client List
Ying has worked with a wide range of global and Chinese organizations, including GSK, 3M, Volkswagen Financial Services, ConocoPhillips, Ford, Hermes, Lufthansa, Sika, Autodesk, Pfizer, MetLife, Audi, Gucci, ADP, ACCA, Michael Page, DSM Firmenich, Haleon, JTI, Amazon, and Sony Ericsson. She has also supported leaders in major Chinese companies such as Tencent, China Development Bank, China Everbright Bank, Air China, and Baidu.